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Culture & Inspiration

Pick Your Moments: The Art of Building a Life (and a Career) Around What Actually Matters

Courtney Illfield
Pick Your Moments: The Art of Building a Life (and a Career) Around What Actually Matters

There's a thing that happens before a show that nobody really talks about. You're standing somewhere backstage — maybe in a hallway that smells like old carpet and someone else's takeout — and for a few seconds, everything gets quiet inside your head. Not peaceful quiet. More like the moment before you remember something important.

That feeling? That's your history knocking.

Every artist, every performer, every person who has ever stood in front of an audience — whether it's a sold-out venue or a Tuesday morning work meeting — is working from a list. Not a setlist of songs, but a setlist of self. A curated collection of experiences, people, heartbreaks, breakthroughs, and random Tuesday afternoons that somehow became the blueprint for who you are when the lights come on.

The question isn't whether you have one. You do. The question is whether you're building it on purpose.

You've Been Curating Longer Than You Think

Here's something worth sitting with: you didn't start becoming who you are when you got your first big opportunity. You started long before that. Maybe it was the road trip your family took when you were nine, windows down, some song on the radio that hit you somewhere you couldn't name yet. Maybe it was the first time someone told you that you were too much — and you believed them for a while before you stopped.

Those moments didn't just happen to you. Over time, consciously or not, you chose which ones to carry forward. Which ones to return to. Which ones to let go of, or at least stop letting run the show.

That's curation. That's the work. And most people never realize they're doing it — or that they could be doing it with more intention.

Courtney Illfield has talked about this in the context of creative process: the idea that authenticity isn't some mystical quality you're born with or not. It's built. It's assembled, piece by piece, from the raw material of a life that's actually been lived. The moments you choose to hold onto, to revisit, to translate into something an audience can feel — those are your defining tracks.

The Hard Edit

Every great setlist involves cutting something. That's the part nobody likes to talk about.

When you sit down to figure out which experiences actually belong in your creative identity — and which ones you've just been dragging around out of habit — you're going to run into some uncomfortable stuff. Moments you've been telling a story about for years that, honestly, might not be serving you anymore. Influences you adopted because someone you admired had them, not because they ever really resonated with you.

The hard edit is where real artistic identity starts to emerge.

Ask yourself: Which memories do I return to without meaning to? What experiences changed the way I see things — not just for a week, but permanently? When I'm at my most honest creatively, what's the emotional territory I keep circling back to?

Those answers are your anchors. Everything else is filler.

This doesn't mean your defining moments have to be dramatic. Some of the most powerful creative fuel comes from the quietest places — a conversation with a parent that shifted something, a season of loneliness that taught you how to listen better, a failure so specific and embarrassing you've never told the full story to anyone. Small moments, held long enough, become enormous.

Influences Are Ingredients, Not Instructions

One of the traps a lot of artists fall into — especially early on — is mistaking influence for identity. You love a particular performer so much that you start absorbing not just their craft but their story, their aesthetic, their emotional vocabulary. And for a while, that feels like inspiration.

Until it starts feeling like a costume.

Influences belong on your setlist. Absolutely. The artists who cracked something open in you, the writers who made you feel less alone, the musicians who made you want to make music — they shaped you, and there's no reason to pretend otherwise. But they're ingredients, not the recipe.

The recipe is yours. It's made from the specific combination of where you grew up, what you survived, what you love, what you're still figuring out, and what you've decided — consciously, intentionally — to stand for. No one else has that exact combination. That's not a small thing. That's the whole thing.

Building Your List on Purpose

So how do you actually do this? How do you move from passively accumulating experiences to actively curating the moments that define your creative identity?

Start with a simple exercise. Find a quiet hour — not a scrolling hour, an actual quiet one — and write down ten moments from your life that changed how you see yourself or the world. Don't filter for impressiveness. Don't reach for the résumé highlights. Go for the real ones. The ones that actually moved something.

Then look at what they have in common. What themes keep showing up? What emotions? What values get challenged or confirmed across those experiences?

That pattern is your creative through-line. That's the thread you pull when you want to make something that actually connects — because it's coming from somewhere real, not somewhere strategic.

From there, it's about being intentional with what you add going forward. New experiences, new relationships, new creative risks — you get to decide which ones belong on the list. Not everything deserves a spot. Some things are just things that happened. But some things are yours, and learning to tell the difference is one of the most powerful skills an artist — or honestly, any person — can develop.

The Show You're Already Giving

Here's the part that tends to catch people off guard: you're already performing your setlist, every single day. The way you show up in a room, the stories you tell at dinner, the creative choices you make, the causes you fight for, the things you refuse to compromise on — all of it is a live performance of the moments you've chosen to carry.

Which means the work of curating your defining moments isn't just about art. It's about life. About deciding, with some level of intention, what kind of show you're putting on — and whether the person standing at the center of it actually feels like you.

The most resonant performers, the ones who make you feel something real, aren't necessarily the most technically gifted or the most strategically positioned. They're the ones whose setlist is theirs. Whose presence carries the weight of a life that's been examined, edited, and owned.

That's the work. Messy, ongoing, worth it.

Start building your list. Pick your moments. The stage — whatever yours looks like — is already waiting.

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